SFP Speed Metric
Can anybody explain to me what this metric actually is? If I have used the Automated Shipping template and have UPS 2 day shipping enabled across the entire lower 48 states, shouldn't this metric be 100% every day? It's showing as low as 51% some days this week but I can cover the entire country with UPS 2nd Day Air shipping enabled. I just don't understand what this metric even is and how it's calculated.
SFP Speed Metric
Can anybody explain to me what this metric actually is? If I have used the Automated Shipping template and have UPS 2 day shipping enabled across the entire lower 48 states, shouldn't this metric be 100% every day? It's showing as low as 51% some days this week but I can cover the entire country with UPS 2nd Day Air shipping enabled. I just don't understand what this metric even is and how it's calculated.
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Dominic_Amazon
Hi @Seller_4J3c7VLUYtyJQ,
Dominic from Amazon happy to help with this.
Delivery speed is the count of Prime customer page views where your offer was featured and the customer saw an offer speed of less than or equal to (≤) 1 day or ≤ 2 days.
The page view will be counted in the ≤ 1 day threshold if the customer saw a same-day or next-day delivery promise.
The page view will be counted in the ≤ 2 days threshold if the customer saw a same-day, next-day, or two-day delivery promise.
If the customer saw a delivery promise of 3 days or more, this will be counted in the total detail page views but not considered in ≤ 1 day or ≤ 2 days. The delivery speed calculation incorporates all page views by Prime customers in the contiguous US. The only exemption to the delivery speed requirement will be page views that have promise extensions applied, which is expected to occur only during severe weather or during major events where carrier capacity is constrained.
To reflect Prime customers' expectations, the minimum performance requirements for delivery speed will be refreshed quarterly. Any change will be communicated at least 45 days before the change is effective.
The minimum requirements for delivery speed by size tier are below. You can also view the metrics on the Seller Fulfilled Prime performance dashboard. From the dashboard, you can download a speed report that shows you ASINs that have affected your delivery speed metrics. Learn more about the speed report.
Best,
Dominic
