Clicks but Minimal sales
Hello, first time making a thread here and I was hoping to get some feedback. I'm selling my card game and started using PPC from the start to help get my name out there. I have tried using SEO keywords and in my bullet points, but still nothing. I started at the beginning of December, so I know It's fairly new to market. The issue is I'm getting clicks and impressions, but conversions seem to be minimal. I've sold 13 with about 6 going to VINE, I did use Jungle scout for the Keyword search but still not much has changed. I did get my first 2-star review yesterday that I'm disputing because she was upset, I didn't use healthy foods for my game theme (snack-based game) but otherwise complimented the game and the quality, can anyone help with suggestions or tips that would point me in the right direction? it would greatly be appreciated, here's my ASIN B0DD26WRNP. I also included some of my PPC stats to help (embarrassing I know), thanks.
Spend: $960.16
Impressions: 653,585
Sales: $180
Click: 546
ROAS: 0.08
Clicks but Minimal sales
Hello, first time making a thread here and I was hoping to get some feedback. I'm selling my card game and started using PPC from the start to help get my name out there. I have tried using SEO keywords and in my bullet points, but still nothing. I started at the beginning of December, so I know It's fairly new to market. The issue is I'm getting clicks and impressions, but conversions seem to be minimal. I've sold 13 with about 6 going to VINE, I did use Jungle scout for the Keyword search but still not much has changed. I did get my first 2-star review yesterday that I'm disputing because she was upset, I didn't use healthy foods for my game theme (snack-based game) but otherwise complimented the game and the quality, can anyone help with suggestions or tips that would point me in the right direction? it would greatly be appreciated, here's my ASIN B0DD26WRNP. I also included some of my PPC stats to help (embarrassing I know), thanks.
Spend: $960.16
Impressions: 653,585
Sales: $180
Click: 546
ROAS: 0.08
2件の返信
Seller_kIukTwdhvntAp
" The issue is I'm getting clicks and impressions, but conversions seem to be minimal. I've sold 13 with about 6 going to VINE,"
Did you do any test marketing on OTHER (less expensive) sites to see if there is even any demand for the product before you jumped into the most expensive site to sell on?
Did you test any price elasticity to find a 'sweet spot' that can generate sales?
If you read the Forum you will find dozens/hundreds of posts by sellers that have spent themselves into (near) bankruptcy on ad spends.
Old time sales trainer Zig Ziglar (you'll have to look him up) used to tell his seminar attendees --
If you keep doing what you've been doing, you're going to keep getting what you've been getting!
SO -- How long are you prepared to spend yourself into a deep hole before you STOP the insanity?
CR_Amazon
Hi there @Seller_tQwnZgs83Vbi7
My name is CR and wanted to hop in here and provide you with a few resources to review.
- Best practices for product detail pages
- How to prepare your detail page for advertising
- Add A+ Content to your listings
- Best practices for creating A+ Content
CR_Amazon