Did you know that you can utilize Amazon Attribution to Track & Measure Off-Amazon Marketing?!

Benefits of Amazon Attribution:

• See how your external marketing drives Amazon sales
• Track performance across search, social, email, display & video channels
• Access key metrics: page views, purchases & sales data
• Optimize ROI across all marketing channels

Pro tip: Marketing across 3+ channels delivers 250% higher engagement and purchase rates vs single-channel campaigns.

Resources:

• Amazon Attribution page on the Amazon Advertising Console
• Introduction to Amazon Attribution

We would love to hear how you have used Amazon Attribution, just post in the comments below!