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This article applies to selling in: Japan

B2B Central

B2B Central provides a focal point for you to better understand, manage, and grow your business-to-business (B2B) channel on Amazon. Click the down arrow in the upper right corner of any of the widgets to Minimize, Rate, or Refresh the widget.

Access B2B Central through the B2B tab in your Seller Central account.

There are several widgets on B2B Central. This help page focuses on the Sales Snapshot and Business Action Center.

Sales Snapshot

The Sales Snapshot allows you to view the growth of your B2B sales from registered business customers (B2B) in contrast with that of non-business customers (non-B2B).


  • Select the B2B, Non-B2B, and Total boxes below the graph to view the different segments of your business.
  • Use the Sales, Units, and time range buttons to customize your sales data on the graph and the underlying table.
  • Click View in Business Reports, to dive deeper into your sales history.
Note: As you already have registered as business customers, you can access to your Business Prices and Quantity Discounts.

Business Action Center

The Business Action Center displays tasks that are relevant to your B2B business. Each task in the list includes both a link to the page on Seller Central and a Dismiss button. Some tasks allow you to complete the task from the Business Action Center; otherwise, click the link to complete that task on a different page. Tasks can take up to 48 hours to disappear from the Business Action Center if you complete them in their native location on Seller Central, instead of in the Business Action Center.

Note: Clicking Dismiss removes the task from your Business Action Center. However, you will still be able to complete the task on its primary page on Seller Central.

Tasks appear in the order in which they come in. Use the Sort By drop down at the top to view your tasks by the time remaining to complete the task.

Some tasks have expiration times, while others do not. Use the Showing drop down to filter the Business Action Center by individual task types.

Note: If you leave a task in the Business Action Center without taking any action, it will automatically disappear after 6 weeks.

Examples of business tasks:

  • Welcome Series: Appears when you are getting started on Amazon Business. These tasks provide you with additional steps and information to help you grow your B2B business on Amazon.

Check back on the Business Action Center frequently for additional tasks to complete on Amazon Business.

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