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This article applies to selling in: Japan

What happens to my price if ...

Prices change automatically within the minimum and maximum prices (optional) that you set. To help you understand how Automate Pricing works, this table describes what happens to your rule or price under certain circumstances.

Prices change automatically within the minimum and maximum prices (optional) that you set. If you did not set a maximum price, Automate Pricing will protect customer trust on your behalf by ensuring that your offers are not priced significantly higher than recent prices so that your offers remain eligible to become the Featured Offer (Buy Box). To help you understand how Automate Pricing works, this table describes what happens to your rule or price under certain circumstances.

Event Result
I establish a higher than / lower than Buy Box rule, then I win the Featured Offer (Buy Box) Your rule will stop repricing once you are the Featured Offer (Buy Box) price. When there are multiple Featured Offers (multiple Buy Box), your rule will also stop repricing if you are one of the Featured Offers.
I establish a higher than / lower than lowest price rule, then I am the lowest price

Your rule will ensure you keep your pre-defined increment below the second lowest price. For example, if the second lowest price rises from 2,000 yen to 2,200 yen, and your rule beats the lowest price by 50 yen, then your price will change to 2,150 yen.

The Featured Offer (Buy Box) / Lowest Price falls far below my minimum price (for example, my rule is beat Buy Box by 10 yen and my minimum price is 2,000 yen. The Buy Featured Offer price is 1,900 yen)

Your price will reach your minimum level. For example, if your rule is beat Featured Offer (Buy Box) by 10 yen and your minimum price is 2,000 yen, when the Featured Offer (Buy Box) goes to 1,900 yen your price will remain at 2,000 yen

Another seller and I using Automate Pricing both have pricing rules on the same ASIN

Your price will settle to the final level dictated by your rule and the other seller's rule. For example, if you and the other seller both have the rule "Stay below the lowest price by 10 yen", your minimum price is 1,000 yen, and the other seller's minimum price is 1,050 yen, rather than trigger numerous price changes in small increments, your price will go to 1,040 yen, and the other seller's price will go to 1,050 yen.

I am the only seller on an ASIN and I implement a Featured Offer (Buy Box) / Lowest Price rule Your price will not change until there is a relevant offer on the ASIN.
I remove my minimum or maximum price via another method, such as a feed upload, Manage Pricing, or Manage Inventory, or I update my minimum price or maximum price to an invalid amount Your pricing rule is paused for that SKU, and your price remains at the last price before the pricing rule was paused. To restart the rule, go to Automate Pricing, select the rule, and select Resume to restart the rule for the SKU.
I stop repricing a SKU Your price remains at the last automatically repriced value until you resume running the pricing rule, or you change the price via another method, such as feeds, Manage Pricing, or Manage Inventory.
I delete a pricing rule Your prices remain at the last automatically repriced value until you change them via another method, such as feeds, Manage Pricing, or Manage Inventory.
I change a rule and save it All SKUs associated with that rule are repriced according to the new logic. This process can take up to 1 hour.
I assign a used SKU to a Featured Offer (Buy Box) rule

Your SKU will not change price. Automate Pricing does not currently support the used Featured Offer (Buy Box). To begin automatically repricing, select Lowest price of Price you want to compare to in Create a pricing rule section and also select Only offers with the same or better sub-condition for Price you want to compare to

I assign a SKU to a Featured Offer / Lowest price rule but did not set a maximum price since it is optional (for example, my rule is beat Featured Offer by 10 yen and my minimum price is 1,000 yen. The Featured Offer price is 1,050 yen)

Your price will be set based on your rule parameters. In this example, your price will be 1,040 yen.

You set a rule to match the lowest price, with your minimum price set to 1000 yen and your maximum price set to 2000 yen. Your price is 1300 yen and the next lowest price is 1600 yen. Reference prices are 1800 yen. Automate Pricing will change your price to 1600 yen, which matches the lowest price and within your minimum and maximum price limits.
You set a rule to match the lowest price, with your minimum price set to 1000 yen and your maximum price set to 2000 yen. Your price is 1300 yen and the next lowest price is 1600 yen. Reference prices are 2200 yen. Automate Pricing will change your price to 1600 yen, which matches the lowest price and within your minimum and maximum price limits.
You set a rule to match the lowest price, with your minimum price set to 1000 yen and your maximum price set to 2000 yen. Your price is 1300 yen and the next lowest price is 1600 yen. Reference prices are 1500 yen. Automate Pricing will change your price to 1500 yen, which matches the lowest price and within your minimum and maximum price limits.
You set a rule to match the lowest price, with your minimum price set to 1000 yen and your maximum price set to 2000 yen. Your price is 1300 yen and the next lowest price is 1500 yen. Reference prices are 900 yen. Automate Pricing will change your price to 1000 yen, which matches the lowest price and within your minimum and maximum price limits.
You set a rule to match the lowest price, with your minimum price set to 15,000 yen and your maximum price set to 20,000 yen. Your price is 16,000 yen and the lowest price is 1,500 yen. Reference prices are 2,000 yen. You set a rule to match the lowest price, with your minimum price set to 15,000 yen and your maximum price set to 20,000 yen. Your price is 16,000 yen and the lowest price is 1,500 yen. Reference prices are 2,000 yen. Automate Pricing will set your price at 15,000 to give you the best chance of being the Featured Offer within your minimum price guardrail. However, as the price is significantly higher than recent prices, there is a risk the offer will be ineligible to be the featured offer or even disqualified under the Marketplace Fair Pricing Policy.

You set a rule to match the Featured Offer price and have selected to compare prices off of Amazon. Your minimum price is set to 1000 yen and your maximum price is set to 2000 yen. Your price is 1300 yen and your offer is the Featured Offer. Another seller has an offer for the same product on Amazon at 1800 yen. The Competitive Price increased from 1300 yen to 1500 yen. Automate Pricing will set your price to 1500 yen to match the Competitive Price.

You set a rule to match the Featured Offer price and have selected to compare prices off of Amazon. Your minimum price is set to 1000 yen and your maximum price is set to 2000 yen. Your price is 1300 yen and your offer is not the Featured Offer. Seller A is the Featured Offer at 1300 yen and seller B has an offer for the same product on Amazon at 1500 yen. The Competitive Price increased from 1300 yen to 1700 yen. Automate Pricing will keep your price at 1300 yen to match the Featured Offer.

You set a rule to match the Featured Offer price and have selected to compare prices off of Amazon. Your minimum price is set to 1000 yen and your maximum price is set to 2000 yen. Your price is 1300 yen and your offer is the Featured Offer. Another seller has an offer for the same product on Amazon at 1500 yen. The Competitive Price increased from 1300 yen to 1700 yen. Automate Pricing will set your price to 1500 yen based on next best offer.

You set a rule to stay below the Featured Offer price by 100 yen and have selected to compare prices off of Amazon. Your minimum price is set to 1000 yen and your maximum price is set to 2000 yen. Your price is 1300 yen and your offer is the Featured Offer. Another seller has an offer for the same product on Amazon at 1500 yen. The Competitive Price increased from 1300 yen to 1700 yen. Automate Pricing will set your price to 1400 yen based on next best offer.

You set a rule to stay below the Featured Offer price by 300 yen and have selected to compare prices off of Amazon. Your minimum price is set to 1000 yen and your maximum price is set to 2000 yen. Your price is 1300 yen and your offer is the Featured Offer. Another seller has an offer for the same product on Amazon at 1500 yen. The Competitive Price increased from 1300 yen to 1700 yen. Automate Pricing will keep your price at 1300 yen. The next best offer is 1500 yen, applying your rule would result in your price to be 1200 yen. Automate Pricing will maintain your current price at 1300 yen.

You set a rule to stay above the Featured Offer price by 400 yen and have selected to compare prices off of Amazon. Your minimum price is set to 1000 yen and your maximum price is set to 2000 yen. Your price is 1300 yen and your offer is the Featured Offer. Another seller has an offer for the same product on Amazon at 1500 yen. The Competitive Price increased from 1300 yen to 1700 yen. Automate pricing will set your price to 1700 yen based on next best offer.
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