How to determine Price Per Unit

Price Per Unit (PPU) refers to the price of a unit of the product. The definition of unit varies by product. For example, if you sell 400 grams of coffee beans for 800 JPY, a PPU of 2 JPY/g will be displayed on the product detail page, as the measurement "unit" of the product is grams. PPU is generated from the following product information that you provide to us: the product price, the product measurement in unit_count (the weight, volume, length, area, or count of units), and product unit of measure in unit_count_type (Gram, Milliliter, Meter, Sq Meter, Count).

Determining the correct unit of measure for "unit_count_type"

Item Packaging	Unit of Measure	Example
If the product consists of a solid, semi-solid, powder, viscous substance, aerosol, or a mixture of solid and liquid, the unit of measure should always be the weight (gram).	Gram (グラム)	Some examples of products that use weight include: chocolate (solid), face cream (semi-solid), protein powder (powder), and honey (viscous substance).
If the product consists of a liquid, the unit of measure should always be milliliter.	milliliter (ミリリットル)	Some examples of products that use volume include: juice, soft drinks, liquid soap, shampoo , and toner.
If the product consists of a unidimensional or bidirectional commodity such as a continuous tape, string, thread, or other product commonly sold by length the unit of measure should be meter.	Meter (メートル)	Some examples of products that use linear measure include: dental floss, athletes tape, thread, plastic wrap, etc.
If the product consists of individually packaged, functional units, or units commonly sold by count (see specific examples on right), the unit of measure should always be the total count of functional units.	Count (個)	Some examples of products that use count include: laundry pods, coffee pods, protein bars, nutrition bars, snack bars, and makeup brushes. “piece(枚)”, “bottle(本)”,”bag(袋)”,”meal(食)”,”pill(粒)” have not been allowed to use since September 23, 2021, so please use “count(個)” for products where those values were used.

Note 1: If the item is a multi-pack (pack of 2, pack of 4), the number of packs should be multiplied by the unit measurement of one pack to calculate the total product measurement the customer would receive. For example, the correct item size for skin toner, 50 Milliliters (Pack of 2) is 100 Milliliters (50 Milliliters x 2 units).

Note 2: For bundles of dissimilar items (for example, a sample pack of 10 wipes, 2 makeup brushes, and 1 bottle of concealer, or a set of shampoo and conditioner), set unit_count_type to "count" and unit_count to "1".

Note 3: When in doubt, check your product's image (usually displayed as net quantity) to determine which of the unit options is appropriate for the product. Count units are recommended only if no other unit is appropriate.

Note 4: For Luxury Beauty products, always set unit_count_type to "count" and unit_count to "1".

Reach hundreds of millions of customers

Start selling on Amazon