Updating browse node and refinement

To make it easier for customers to find your listed products on the Amazon.co.jp website, you need to associate the proper browse nodes and refinements with them.
Below are explanations of two methods for updating your products with proper browse nodes and refinements.

See Browse Nodes and Refinements for details.

Note: If you do not set browse nodes and refinements, your products will not be included in refined searches, leading to lost opportunities for exposure.

See Seller Information Improvement — Success Stories for stories about how sellers improved their product registration and listing information, including browse nodes, in order to achieve success.
(These are actual examples of sellers whose orders, access numbers and sales increased dramatically as a result of making these improvements.)

How to update each product

1. Click Change on the product to be edited in Manage Inventory

Click Edit Details from Change on the product for which you wish to update the browse node and refinement under Manage Inventory in the Inventory section.

2. Edit the desired browse node for Important Information on the Edit screen for Product Information

(1) When the Edit screen for Product Information is displayed, click Important Information.
(2) Click the Edit button for the desired browse node.
(3) On the category edit screen, select the terminal browse node that is most relevant to the product and click Select.

3. Set the optimal refinements

Set the refinements according to the browse node.
The refinements that should be set vary by browse node.
The browse nodes and refinements that can be used in each category can be found in the Browse Tree Guide.

4. Click Save and finish to complete

How to update all products at once using the Inventory file

1. Prepare the "required information" for the update (Active Listings Report)

First, use the Active Listings Report to get the "ASIN", "Product Name" and other information for the products to be updated.

Note: If you have the listing file used for product registration, this step is unnecessary.

(1) Click the Inventory Report under Inventory.
(2) Select Active Listings Report from the pull-down menu for selecting report type and click the Request Report button.
(3) When the report status changes to ready, click the download button to download the report.

The Inventory Report will be downloaded as a text file, so paste it into Microsoft Excel to check the data.

2. Prepare the "required information" for the update (Product Search Report)

Next, using the Product Search Sheet, get the "brand name", "manufacturer name" and any other information for the products to be updated. Click here to download the Product Search Sheet.

If you have the listing file used for product registration, this step is unnecessary.

Note: See the "How to Use" sheet for details on how to use the Product Search Sheet.
*The Product Search Sheet is provided without warranty and is outside the scope of support.

3. Download the Inventory File Template

Download the Inventory file required for updating product information.

(1) Click Inventory > Add Products via Upload
(2) Click Download Template
(3) A "File Template" page will open in another window. Download the template from the Inventory File (Without Macro) for the category to which the product to be updated with the "Inventory File Template" belongs.

Note:

The Inventory file will vary depending on the category.
Inventory files are not updated on a regular basis, so be sure to download the latest template from the help page.
Templates marked "With Macro" offer easier file creation and inventory information uploads. However, to use them, you must obtain MWS key information beforehand.
This page explains the steps using the "Without Macro" templates.

4. Build My Inventory File

Enter the necessary information into the template referring to the "data definition" and "sample" sheets in the Inventory file.
When making batch updates to browse nodes and refinements, enter the three items below.

(1) Required attributes (product management number/SKU, product title, brand name, etc.)
(2) Information to be modified (browse nodes, refinements)
(3) Update/Delete (Partial Update)

(1) Required attributes (product management number, product title, brand name, etc.)

Enter all required attributes (product management number, product code, product name, brand name, etc.). Check which attributes are required in the "data definition" sheet.

(2) Information to be modified (browse nodes, refinements)

Enter the most relevant browse node ID for the product in "Desired browse node" and set the refinements according to the browse node.

Note: The refinements that should be set vary by browse node.
The browse nodes and refinements that can be used in each category can be found in the Browse Tree Guide.

(3) Update/Delete (Partial Update)

Enter Partial Update in "Update/Delete" at the end.

Note: Exercise caution. If you do not enter "Partial Update", all the information will be overwritten.

5. Save the Inventory file in "text (tab delimited)" format

Name the completed Inventory file and save it. When saving the file, save it in text (tab delimited)(*.txt) format.

6. Upload the saved text file

(1) Click Inventory > Add Products via Upload
(2) Select By Category Inventory File from Select type of file to upload
(3) Click Select file and select the saved text file.
(4) Click on Upload Now.

The process is complete once the "Inventory file received" message is displayed.

Success: It is posted to the number of valid records, and the number of records with errors is shown as "0".
Error: The number of records with errors is shown as "1" or more => Check the cause of the error in the processing report.

Reach hundreds of millions of customers

Start selling on Amazon