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This article applies to selling in: Japan

Seller Fulfilled Prime trial period

Before enrolling in Seller Fulfilled Prime, you must qualify by completing a trial period to show you are able to meet the requirements for Prime fulfillment excellence and customer satisfaction. During the trial period, you must agree to the Program Terms for Seller Fulfilled Prime and satisfy the Performance Requirements described below. If you successfully complete the trial period, you will automatically be enrolled in Seller Fulfilled Prime.

How to start the trial


  1. Register: Go to the Seller Fulfilled Prime main page and sign up to start your trial.
  2. Customize Prime shipping settings: During registration your first Prime shipping template was created automatically. Please review and edit your Prime template as needed.
  3. Enroll items in Seller Fulfilled Prime: Assign SKUs to your Prime shipping template using the Manage Inventory tool in Seller Central or an inventory loader feed. During the trial period, all SKUs assigned to a Prime shipping template will count as Prime trial orders, regardless of the buyer's location. All Prime trial orders will contribute toward the trial period performance requirements described below. For more information on how to enroll SKUs, refer to How to Process Seller Fulfilled Prime Orders.
  4. Fulfill Prime trial orders: Identify Prime trial orders according to the Prime badge displayed on the Manage Orders page in Seller Central and the “is-prime” identifier in order reports. Fulfill these orders according to the requirements for Seller Fulfilled Prime orders, including the requirements for free standard shipping, customer service, and customer returns.
    Note: Please use the below shipment carrier and their methods for the Prime trial orders, also please send ship confirmation as soon as shipped. Compatible Shipment Carriers and methods with Prime trial orders.

    Yamato: TA-Q-BIN, TA-Q-BIN Conpact, Neko-posu, TA-Q-BIN Time Service

    Japan Post: Yu-Pack, Letter Pack

Performance requirements

During the trial period, you must meet the following performance requirements:

  • On your recent 10 Prime Trial orders, a Same-day Shipment Rate(*1) of at least 99%, a Valid Tracking Rate(*2) of at least 94%, and a Cancellation Rate of no more than 1%.

*1: Regardless of the shipping speed selected by the customer, Prime trial orders must be shipped on the same day the order is received, as long as the customer places the order before the seller's cutoff time.

*2: Please use the shipment methods compatible with Prime trial orders as above.

Note: During the trial, you are required to demonstrate a same day shipment capability and performance requirement is on-time shipping rate. Please note, after you enroll Seller Fulfilled Prime, you will be measured delivery estimated accuracy at 96%. Visit the Eligibility for Seller Fulfilled Prime.

Successful completion of trial

If you successfully complete the trial period, you become eligible for the Seller Fulfilled Prime program. To maintain eligibility for Seller Fulfilled Prime, you are required to meet the Prime qualified performance requirements on a trailing 7-day basis.

Sellers whose performance metrics fall below required levels are no longer eligible for Seller Fulfilled Prime, but may continue selling those items on Amazon.

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